In my research, the evolution of watersports clothing, I am looking to answer the questions of what thechnical, social and environmental expectactions helped shape the history of watersportswear. I am going to introduce two worldwide brands and the social resistances women had to face in this area. I have gone in to details of technical inventions, that have shaped the growth of these sports and thrived to highlight those aspects, that can show us how these watersportwears reflect on what society thinks of as its sportsman. Anette Kellermann, Speedo’s fastskin and O’Neill’s Blue projects have a clear vision on what attributions shape the ideal sportsman. Nowadays sportsman have access to a wide range of equipment. The more complex we think of a sportsman, the more of them can have access to the most suitable equipment for their needs.