Bátfai Veronika

Graphic Design BA
thesis

Visual Sensitivity and Balanced Composition

What makes us perceive one composition more balanced than another? In my thesis, I examine the tools for measuring visual sensitivity, as well as the factors of balanced and unbalanced composition, and the role of perception in this subject. I elaborate on the formality, role, results, and relevance of previously created tests, and analyse their visual content. The concept of striving for a harmonious composition consistently plays an important role in all the tests I examined, and this exploration was one of my main objectives. I examine the components of such a composition, how we can determine whether an image is visually balanced, and how we can create this harmony ourselves. I also analyse all of these aspects using psychological segments that study perception.
consultant
Illés Anikó
consultant
Nagy László
925 television channel billboard
AR poster series about graphic design terms
Neszele font icon set and typespecimen
"Progress" experimental artbook
Buy nothing day campaign